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Changes are occurring that could make long-term care insurance more attractive to consumers. These changes, plus some shrewd moves by policy buyers, can ensure that more consumers have protection from the expense of long-term care at an affordable price. One change that has been taking place over the last few years is consolidation of the […]

Insurers are changing long-term care insurance policies to reduce confusion and overcome the objections of many potential buyers. The government also is getting on board with some new rules that favor policy purchases. Two major factors keep many people from purchasing long-term care policies. One factor is that the policies are complicated, with many optional […]

Most people evaluate long-term care insurance the wrong way. Sales approaches also often stress the wrong factors. LTCI should be analyzed in much the same way we analyze investment opportunities. Fear often is the focus of LTCI discussions. Scary statistics are used to try to convince consumers that they need the policies to protect them […]

New regulations covering long-term care insurance might be on their way to your state. The regulations will broaden care and help reduce premiums. The regulations were drafted by the National Association of Insurance Commis-sioners. Insurance is regulated by each state. This group drafts model statutes and regulations that each state is encouraged to adopt. In […]

Only about 10% of seniors over age 65 have long-term care insurance. It is easy to understand why. The product is complicated, and costly mistakes are easy to make when buying it. There are two mistakes people make most often when purchasing long-term care insurance. More people would buy the insurance if they knew how […]

Turmoil still roils the long-term care insurance industry. Many consumers probably will continue to see steep premium increases as in recent years, and there will be changes in coverage under new policies. But there also is good news, and buyers can take steps to make long-term care insurance more affordable without giving up coverage they […]

Insurers frequently lament that only 1% to 3% of those in the logical market for long-term care insurance actually buys that insurance. Their view is that most Baby Boomers are engaged in short-term thinking and that the nation will have a severe fiscal crisis as it tries to finance care for aging long-term Boomers. Consumer […]

Rising insurance premiums and medical expense are well-known risks in today’s health care market. Premiums for all types of insurance have been rising at double-digit rates for a few years. The latest data estimate premiums will increase by about 14% this year. In addition, individuals pay a higher share of medical expenses than they did […]
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